VW Fox

Agency: DDB Berlin
Country: Germany
Date: 2006

DDB Berlin’s idea for the VW Polo was, it may be small but it’s a lot of fun. To bring this to life, they took 6 blockbuster movies and reduced them to 30 seconds. These could be viewed online. The site got 106,392 visits in 3 days and the ‘send to a friend’ button was clicked nearly 32,000 times.
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