blocks_image

Film Archive
New Ideas
home
McDonalds Leo Burnett Chicago

To promote the freshness of McDonald’s salads in the USA, the agency enlisted the help of a top US horticulturalist to grow thousands of lettuces on a specially prepared billboard.
The campaign attracted much interest and additional PR and sales increased by 30%.

blocks_image
Contact us at: julians@joinedupcompany.com or call +44 (0) 7990506056 Skype address-joinedupcompany
The Joined Up Company Ltd 164 Turney Road, London SE21 7JJ
email